You may remember that we collected the slogans of the news site for you. In this article, we aim to appeal to the general public and present examples of successful slogans. A carefully prepared slogan can keep your brand in the foreground and center of consumer's minds.

slogan

The slogan that will integrate with the brand, company, or person is a subject that we need to focus on carefully. We also know it as being able to give an action in a short and effective way. We see that the Italian origin Motto is also used instead of the word slogan.

The motto has Latin meaning "Muttire" meaning to murmur or be sung. Since we have briefly touched on its history, we can quickly move on to the subject of brand slogan examples. Since I like substances, I will proceed in the same format with your permission in this article.

So who is behind these catchy slogans? How much time and effort does it take to write a slogan? What are the formulas for creating a successful slogan?

The answers may not be that simple, as writing good slogans takes time, effort, and creativity. Still, it's not an impossible task.

  • An original and non-imitation expression should be chosen.
  • Quickly remembered, easily understood.
  • It should be kept under 9 or 10 words. It should be simple!
  • It should be able to complement your logo, company name, and image.
  • You can include the things that make you special in your slogan.
  • Take advantage of Slogan Generator-style programs.
  • The best slogans are remembered for being short.
  • Absolutely do not rush.
  • Be humorous if you can.
  • If possible, use a call to action.
  • Be honest and don't over-praise yourself.
  • It may contain rhythm and a rhyme.
  • Get inspired by creations like Logaster, Procato and more.
  • Consider your ethical values.
  • Remember; little may be more

    • Verizon, "Can You Hear Me Now?" performed well, but it can be said that this slogan lost its effect over time. When choosing a slogan, it is necessary to think 10 years ahead. We can say that this slogan is garbage as almost every cell phone call is now crystal clear.

    We need to make sure that your slogan can stand alone, that is, fully express the structure. Your slogan should not contain secrets and mystery! It should be able to explain what your business is to your target audience without the need for any additional information.

    For example, Cartoon Network's show "The Best Place for Cartoons" tells people exactly what they will get when they watch it. It is possible to summarize this slogan as "The Best Place for Cartoons".

    You also need to consider the geography you are targeting. If you do business internationally, keep in mind that when you translate your slogan into another language, its meaning can change significantly.

    When KFC was launched in China, its current slogan was changed to "Eat Your Fingers Off".

    • The successful slogan should be easily memorized. It's short and simple, sometimes funny, and definitely should stick in people's minds after they've just listened to it or read it once.
    • Should have sincere style and creates a positive image for the company or institution. The best slogans are lively and contain positive and persuasive words to make a good impression on consumers.
    • It offers the main benefit of a company or product. If we read just a few words, we, as a customer, know what we will get when we buy a product or use a service.
    • It makes the brand stand out. A good slogan highlights the best features of your product. It shows how different your product is from your competitors and why you are better than them. For example, let's say your delivery service is the fastest in town, or your fruit candy has the fewest calories of any dessert.
    • Pair your slogan with a strong logo for maximum impact. The logo always comes first. Before you start looking for a slogan, design a clever emblem to represent your brand. Make sure your emblem and slogan complement each other and tell a coherent story.

    Finding the perfect company slogan when you take the time to develop a unique brand name and logo; should also be at the top of your to-do list. This compact phrase will be one of the first things your audience hears about you, so an accurate representation of your brand, products, and image is crucial.

    Use the tips we provide here or use expert designers to create a catchy slogan that fits your business. Digital Istanbul is next to you and a phone call away for your slogan and corporate identity needs!