Here are some steps you can take to start doing SEO for your website:
Conduct keyword research: Use tools such as Google's Keyword Planner to identify the terms and phrases your target audience uses to search for your products or services.
Mise the content and structure of your website: Use the keywords you identified in step 1 in the titles, headings and content of your web pages. Also make sure your website is well organised and easy to navigate, with a clear hierarchy and logical structure.
Make sure your site is mobile friendly: More and more people are accessing the web from their smartphones and tablets, so it's important to ensure that your website is optimised for mobile devices.
Use header tags (H1, H2, etc.) to signal the hierarchy of your content: Header tags help search engines understand the structure of your content and can make it easier for users to scan and read your pages.
Optimise your website's images: Large, high-resolution images can slow down your site's loading speed and negatively affect your rankings. Use tools such as TinyPNG to optimise your images and improve your site's speed.
Use internal and external links: Linking to other pages on your website can help search engines understand the structure and content of your site, and can also provide a better user experience. Similarly, getting other websites to link to your site can help improve your site's credibility and authority.
Use web analytics tools to track and measure your results: Tools such as Google Analytics can help you understand how people interact with your website and where they come from. This can help you identify areas for improvement and measure the effectiveness of your SEO efforts.
By following these steps and staying up to date with the latest SEO best practices and trends, you can improve your website's rankings and attract more qualified traffic.
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