What Skills Do You Need for SEO?

To be successful in SEO, you need a range of skills, including

A good understanding of how search engines work and how people use them to find products, services and information.

The ability to research keywords and use them effectively in the content and structure of your website.

The ability to create and optimise quality content that is useful, informative and appealing to your target audience.

The ability to use HTML and CSS to structure and style your web pages in a user-friendly and search engine-friendly way.

The ability to use web analytics tools to track and measure the effectiveness of your SEO efforts.

Ability to keep up to date with the latest SEO best practices and trends, and adapt your strategy as required.

Strong problem-solving and analytical skills, as SEO often involves trying different approaches and analysing the results to see what works best.

Good communication and collaboration skills, as you may be working with a team of marketers, content creators and developers to implement your SEO strategy.